Trend-Based Content Services for Brands That Want Real Results

POV: I hired Gimmie Social to create content for my brand. Now I never have to think about what to post ever again.

Trend-Based Content That Gets You Noticed

Trends move fast - and so should your content. We help your brand jump on the latest social media waves with timely, relevant content that feels fresh and authentic. Whether it’s viral challenges, trending sounds, or hot topics, we create scroll-stopping posts that get people talking and sharing. Stay ahead, stay relevant, and turn trends into lasting connections with your audience.

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TikTok for Grown-Ups: Why Gen X Is Driving the Platform’s Australian Momentum

What Is Trend-Based Content and Why It Works?

Trend-based content taps into viral formats and sounds that are already gaining traction.

  • Boosts reach and engagement while it’s happening
  • Positions your brand inside cultural moments
  • Works perfectly for TikTok, Reels, and Shorts
Hop on the next trend
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY

OUR Trend-Based Content
AGENCY SERVICES.

We don’t just post videos.
We create content ecosystems that grow your brand.

1
TikTok Strategy & Account Growth
Custom content calendars,trend-mapping, and performance tracking to grow your presence with purpose.
2
TikTok Video
Production
From concept to shoot to edit –we produce native TikTok content weekly (or daily, if that’s your speed).
3
Creator Sourcing & UGC
We connect your brand with real creators who match your audience and vibe.
3
Creator Sourcing & UGC
We connect your brand with real creators who match your audience and vibe.
3
Creator Sourcing & UGC
We connect your brand with real creators who match your audience and vibe.
3
Creator Sourcing & UGC
We connect your brand with real creators who match your audience and vibe.
1
Trend Scouting & Validation
We track what’s popping on TikTok, Reels, and Threads - and only pitch what makes sense for your brand.
2
Scripted & Reactive Video Creation
We produce quick-turnaround video content with trending audio, edits, memes, and cultural hooks - formatted to stop the scroll.
3
Trend Adaptation for Brand Voice
We make sure the trend feels like you. From visuals to captions, we blend your personality with the viral moment.
4
Multi-Platform Delivery
We optimise for each platform - including remixes, re-frames, and story versions that keep your content performing across channels.
5
Performance Tracking & Refresh Cycles
We track trend lifespan and engagement to know when to post, pivot, or retire. We also refresh content weekly or biweekly to avoid fatigue.

TRENDING RIGHT NOW

WHO WE
WORK WITH.

Whether you're just starting out on Tiktok or scaling up, we plug in wherever you need us.

E-COMMERC
EBRANDS

ready to drive
sales via content

SERVICE
PROVIDERS

wanting visibility
beyond Instagram

CHALLENGER
BRANDS

launching loud
and fast

FOUNDERS

who want to
show up, not just
be seen

MARKETERS

who know TikTok
isn’t optional anymore

WHY GIMMIE SOCIAL?

Because you don’t need a content agency that dabbles in TikTok and Instagram. You need one that lives on the platform.

We’re not repackaging social media plans from 2020. We’re building for what works today, and what will win next.

Frequently
asked
questions.

What is trend-based content?

Trend-based content taps into what's happening right now: viral sounds, memes, challenges, edits, or cultural moments and remixes it for your brand. It’s fast, fun, and engineered for reach. Done right, it helps your brand stay relevant, human, and scroll-stopping.

Is trend content only for TikTok?

Nope. It performs great across TikTok, Instagram Reels, YouTube Shorts, and even in email or Slack-style brand comms. We adapt each trend to the platform where it will land best.

Is trend content just dancing or lip-syncing?

Not at all. Trends can be viral audio or sound bites, meme formats or skits, editing styles or transitions, reaction templates, timely pop culture takes, etc. We tailor trends to your brand - no cringe, just clever.

Can trend content work for “serious” brands?

Yes, it’s all about tone. Whether you want to go playful, thoughtful, or witty - we’ll make it make sense for your audience.

How do you find and track trends?

We live on the feed (so you don’t have to). Our team actively monitors TikTok, Instagram Reels, Twitter/X, Threads, and niche forums for rising formats. We catch trends before they peak, so your content isn’t outdated by the time it posts.

Why should I use trends in my content strategy?

Because trends = visibility. Trend-based content increases reach and virality, shows your brand has personality, boosts engagement and saves, helps you ride platform momentum (especially on TikTok & Reels), and makes you part of the cultural conversation. It’s the kind of content that gets shared in group chats.

Is trend content good for paid ads?

Surprisingly, yes. Spark Ads and Reels Ads that feel “native” outperform heavily produced spots. Trend content grabs attention, especially when retargeting warm audiences or showcasing product personality.

GET A COMPETITOR ANALYSIS, AND USE IT TO CRUSH THEM.

Your competitors are winning.

Let’s change that. We dig into their ads, SEO, socials, and website to
show you exactly why they’re ahead, and show you how to take it back.

SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY
SOCIAL MEDIA IS OUR ENTIRE PERSONALITY

We can help
if you want to

We don’t just post videos. We create content ecosystems that grow your brand.

RECENT WORK

NIKE LIMITED
SPRING RELEASE

Turning it out for a household favourite.

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RECENT WORK

Stilla Display UGC

UGC video production for Stilla Shed’s new Sydney display launch, by creating UGC-style content featuring a visit and guided tour of the space, giving audiences an inside look and highlighting the brand’s latest showcase.

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RECENT WORK

Australian Plants Online Shoot

Shoot for Australian Plants Online ahead of their TikTok ads launch, creating platform-specific video content to drive engagement, ensuring the brand’s messaging was optimised for TikTok’s fast-paced, creative environment.

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RECENT WORK

TikTok Video Content For UHaul

Shoot for U-Haul Australia to showcase their newly wrapped trailer, created in collaboration with National Farmer Australia to raise awareness. The project included filming an interview with the founder, capturing detailed trailer footage, and producing supporting video content to amplify the initiative.

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RECENT WORK

Evolution Early Learning Video

Visit to Evolution Early Learning centres every two months for dedicated 2-hour video sessions. These shoots capture the day-to-day life of the childcare centres, from classroom activities to community moments. By consistently highlighting the people, spaces, and stories that make each centre unique, we help them stay connected with families and showcase their vibrant, nurturing environment.

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RECENT WORK

TikTok Video Content For Chrisco

Organised and managed a 3-day production for Chrisco, designed to build a content library for the next 12 months. We produced TVCs, UGC videos, and trend-driven content to generate authentic engagement and keep the brand connected to its audience in a meaningful way.

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Brands
we have worked with

LET’S MAKE SOMETHING PEOPLE WANT TO WATCH

Ready to get started? Drop your details below and we’ll be in touch.

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